Animations

The Mark in Motion

Two animations of the same mark. The short splash glows and lifts the full lockup; the long-form reveal builds the rising W out of a B.

Ideas Elevated Splash

7.5 seconds

Rising W Reveal

16.8 seconds

The Logo

From B to Rising W

Gunmetal silver for Biggie, antique gold for Works, and a W that rises — Ideas Elevated, drawn as a mark.

Full Mark

Mark, wordmark, and tagline

BW Mark

The mark on its own

Wallpapers

The staggered lockup in two finishes. Every full repeat carries the complete logo, Ideas Elevated included.

Staggered Black

For desktops and TVs

Staggered Transparent

Lay it over any color